Russell White is a cosmetic teeth whitening product based in Colombia.

The client wanted to update their current branding identity.  They wanted a look that would appeal to millennials.


First we extracted all the product information and determined the overall brand look and feel.  We researched similar businesses in the market and began the discovery process.  After solidifying the colors and styling we then did a series of photoshoots to update their social media, website, and promotional materials.  We re-created their product packaging and designed their website, social media pages, and created their promotional materials (pamphlet, pitch-deck, and poster).